Icon Corporate Events Reappointed as Event Partner for Australian Marketing Institute NSW in 2026
- Icon Corporate Events
- 1 day ago
- 3 min read
Following the successful delivery of our first AMI NSW event in 2025, we’re proud to announce that Icon Corporate Events has been reappointed to deliver two events for 2026.
As Event Partner, we will continue working alongside AMI NSW to elevate their quarterly event program, strengthening member engagement, increasing sponsor value, and delivering meaningful experiences for Australia’s marketing community.
About the Australian Marketing Institute
The Australian Marketing Institute (AMI) is the requisite organisation for professional marketers and the authoritative voice of marketing in Australia.
With more than 4,200 individual members and 120+ corporate members nationally, AMI plays a critical role in shaping industry standards, advancing professional development, and advocating for the value of marketing across business and government.
Its quarterly NSW events bring together senior marketers, brand leaders, and innovators to explore the ideas, technologies, and strategies shaping the future of the industry.
2025: Innovation That Cuts Through in Modern Marketing
Our inaugural partnership event in 2025, Innovation That Cuts Through in Modern Marketing, set a new benchmark for engagement and execution.
The event explored how leading Australian brands are rethinking innovation across product, service, and brand communication. Designed for growth-focused marketers, the session delivered practical insight on culture-led innovation, the power of deep consumer insights, and the intersection of technology and creativity.
Our Role Included:
End-to-end event administration and coordination
Content development and event format design
Social media amplification
Securing activation partnerships (Embroidery activation by Red Tomato Promotional Marketing, photography by Bose Creative, print by MBE Parramatta)
Sponsorship management, including working closely with T-Garage to deliver against their brief and maximise brand integration
The result was an experience that didn’t just host a conversation, it facilitated connection, insight and measurable engagement for members and sponsors alike.
Why Events Matter More Than Ever in 2026
Marketing and events have never been more interconnected.
As digital channels become saturated and attention becomes fragmented, live experiences are emerging as one of the most powerful tools in the marketing mix.
Events create:
Direct brand immersion
Emotional engagement
Peer-to-peer credibility
High-intent lead generation
Community building
From a marketing ROI perspective, events deliver both immediate and long-tail value. They generate content, deepen relationships, create advocacy and move prospects further along the decision-making journey. In a landscape increasingly shaped by AI and automation, human connection becomes a competitive advantage.
For professional bodies like AMI, events are not just gatherings, they are strategic touch-points that reinforce authority, foster industry alignment, and build belonging within the marketing community.
Seeking 2026 Event Sponsors
With two AMI NSW events confirmed for 2026, we are now seeking aligned partners who want to:
Position themselves directly in front of Australia’s marketing decision-makers
Integrate meaningfully into curated industry conversations
Build credibility through thought leadership and experiential engagement
Generate high-quality B2B leads
We don’t believe in passive sponsorship placements. We design integrated partner experiences that align brand, content and audience intent to drive measurable outcomes. Contact our team today on info@iconcorpevents.com.
Why Icon Corporate Events
We see events not as standalone productions, but as strategic marketing platforms.
Our strength lies in combining:
Commercial awareness
Creative experience design
Sponsor integration strategy
Operational precision
We understand how to build experiences that connect people, strengthen communities, and support organisations in delivering on their mission.
Our continued appointment with AMI NSW reflects a shared commitment to raising the standard of professional marketing events in Australia.
If your organisation is looking to partner with AMI NSW in 2026, or deliver experiences that drive real marketing ROI, we would welcome the conversation.
Let’s build events that don’t just gather people, but move industries forward.
Comments